What sets your blog apart? For blogging to thrive today you need to follow these 5 killer tactics so you can gain the attention you deserve!
This is a guest post on How to Catch Attention to Your Blog by Sophia Smith who writes at High Style Life.
There are many sorts of blogs: fashion, entertainment, politics, etc. What sets them apart is the entirely different content, and what makes them all the same, is the need for that content to be of good quality and upgraded with images!
The importance of visual elements is reflected in the fact that posts with images get 94 percent more total views than the ones without images. Still, filling up the article with random images is not enough to get more eyeballs on your page – you will have to be more strategic. Social media presence and some other things should be considered, too.
Let us share 5 successful tactics on how to draw and keep attention on your blog.[bctt tweet=”5 Killer Tactics to Gain Attention to Your Blog! by @sophia_bri #BloggingTips”]
1. A Catchy Headline
First impressions matter, with both people and blog posts. The first thing that will draw the users to click on your post will be its headline. In fact, a good headline will capture the reader’s attention in less than 3 seconds. First thing you need to know about creating a good headline is your targeted audience.
2. A Clever Visual Identity Strategy
According to Stanford Persuasive Technology Lab, it is the overall visual design that is the number one criterion for perceiving the credibility of some presented material. Because the text alone can be tiresome to look at, it is recommended that you place one image on every 350 words. This is proven by the 100 highest ranking blogs on the web. Optimizing the images so they would load quickly is also important.
Pictures that are taken by the blogger personally will be more appreciated, so make sure you get familiar with the basics of the photography. If you are downloading images, choose the ones that are not too generic. Using global phenomenon as an object of your pictures is also recommendable. Because of that, soon enough you will see plenty of New Year images all over the web.
3. Social Media Presence
With 1 billion registered Facebook accounts, more than 300 million Twitter users, and 230 million Tumblr accounts worldwide, a blogger cannot afford to ignore social networks as the main tool of promoting posts. And we are not talking about plain presence, but about active participation and an efficient social media strategy.
For instance, sharing your post just once is not nearly enough. You have to share each blog article multiple times, using different headlines and comments, and always responding to feedbacks. Adding images and videos to your social media posts will make them more engaging.
4. Cooperate with Other Bloggers and Experts
If you really want to build a long-term and trustworthy relationship with your audience, this is a great way to go. Getting influencers to write for you will lead their followers straight to your webpage and if you do everything right, they will keep coming back. Another plus is that, being as acclaimed as they are, you will surely get valuable content for your site.
That is not all. Additional plus is that those bloggers will probably write for other blogs too, so they will have the option to link some of their previous works written for you.
5. Use SEO
Google sees more than 4 billion search queries a day. No matter how well-written and useful your post is, it is rather hard to deal with such competition. This is where search engine optimization comes in handy. Some of the things to have in mind in order to make your blog a higher ranking one are keyword usage and placement, heading tags, using synonyms, placing the important words in visible areas, writing longer posts (1000 or more words), using images and videos, etc.
In the end, remember that you should never confuse bait for the catch. All of these things serve as baits to draw more attention to your blog, but the one thing that will keep the readers coming back for more is valuable, trustworthy and quality content.
Sophia Smith is a freelance writer from Brisbane, Australia with huge interest in beauty, makeup, fashion and graphic design. She could be described as beauty addict and life lover. She writes mostly in beauty related topics, mainly through blogs and articles. Sophia is regular contributor at High Style Life on topics related to beauty, fashion and lifestyle.
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